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a collection of our favorite stories|

not exactly star wars, but still pretty epic|

Not another thought piece

27.10.2020
27.10.2020
preloader image Not Another Thought Piece

More is always possible: Why hybrid events are the future

24.09.2020
24.09.2020
preloader image Hybrid Events are the Future

Influencer marketing in China today

18.06.2020
18.06.2020
preloader image Influencer Marketing in China

My international journey with 361/DRX

04.05.2020
04.05.2020
preloader image Avantgarde Office Smiley Fun

How Corona will change the Experience Economy

02.04.2020
02.04.2020
preloader image Corona Experience Economy Outdoor Festival

Raising the roof with House of Vans

25.02.2020
25.02.2020
preloader image House of Vans

The Experience Economy Frontier and the Opportunity for Brands

05.02.2020
05.02.2020
preloader image Experience Frontier and the Opportunity for Brands

No more gut feeling - face the numbers

21.11.2019
21.11.2019
preloader image No more gut feeling-face the numbers

"Every third person plans to change jobs in the next six months"

23.10.2019
23.10.2019
preloader image _DSC8568 Kopie

No sympathy for Greta—what Bits & Pretzels taught us about impact investing

16.10.2019
16.10.2019
preloader image Bits&Pretzels

Why China is a challenge and not a threat

08.08.2019
08.08.2019
preloader image Chinese Lanterns

How to open up new business areas in the Experience Economy

11.07.2019
11.07.2019
preloader image Man jumping, sundown

Form Follows Experience

11.04.2019
11.04.2019
preloader image Header und Teaser2

Form Follows Experience

08.04.2019
08.04.2019
preloader image Porsche Pop-Up Header1

From hype to use value: augmented and mixed reality in the customer journey

06.03.2019
06.03.2019
preloader image Guy with virtual reality glasses

"This is the next big revolution in marketing"

14.02.2019
14.02.2019
preloader image Martin Schnaack, talking

Trends to Watch in 2019

14.02.2019
14.02.2019
preloader image Ulrich Köhler, Managing Director Trendbüro

"Experiences are the new status"

05.02.2019
05.02.2019
preloader image Martin2_Interview 1_großes Bild

The next frontier: microexperiences

28.11.2018
28.11.2018
preloader image experiential consumer_img_komp_final

Elevating brand experiences with authenticity

05.10.2018
05.10.2018
preloader image experiential consumer_img_komp

Avantgarde brings UK expo pavilion alive

27.09.2018
27.09.2018
preloader image UK_Pav_header

3 reasons why data driven brand experience is key

06.08.2018
06.08.2018
preloader image Three ways_img_header_crop

3 ways to deliver powerful brand experiences

17.07.2018
17.07.2018
preloader image Astronaut

Why CMOs should pay attention to the experiential consumer?

28.05.2018
28.05.2018
preloader image Experiential_consumer