With its portfolio of specialized agencies and own start-ups, the AVANTGARDE Group is a multiplayer in the Experience Economy. Founded in 1985 as an event agency, AVANTGARDE has developed into a globally active group of companies with more than 850 employees in 12 locations worldwide.
In addition to the brand experience agency AVANTGARDE, other specialized agency brands such as Slash.Digital, Trendbüro and Green Game are part of the group with a broad spectrum of solutions and services.
In a second business area, the AVANTGARDE Group founds start-ups with innovative business models in the Experience Economy such as "The Latest" or "The Femacy".
YOUR TASKS
For our Germany-wide Key Opinion Leader Programme, we are looking for a Brand Ambassadors in Köln or Düsseldorf.
If you want to drive an innovative FMCG product forward with us, then you've come to the right place! As a Brand Ambassador (m/f/x) for IQOS you are the opinion leader in your community and an expert in the city/region network. You know exactly how to fire up the Word of Mouth for a product and who gets the Talk of Town rolling.
- You represent a coveted product innovation of the world's largest tobacco product manufacturer.
- You are responsible for organising and implementing opinion leader events & activation concepts (1 event per month per city with approx. 25 guests)
- You maintain and build an opinion leader network with long-term relationships
- You identify cooperation partners and develop first concepts in cooperation with the HQ and the cooperation partner (10 Community Events National)
- You are responsible for inviting and supporting opinion leaders at events (e.g. Mercedes Benz Arena).
- You are responsible for the administrative preparation and follow-up as well as the forwarding of KPI tracking & reporting to the Key Opinion Leader Team in the headquarters.
- You develop suggestions for improvement and work together with the KOL team in the headquarters
