For our team in Düsseldorf or Cologne we are looking for a(n)

IQOS Brand Ambassador (m/f/x)

With its portfolio of specialized agencies and own start-ups, the AVANTGARDE Group is a multiplayer in the Experience Economy. Founded in 1985 as an event agency, AVANTGARDE has developed into a globally active group of companies with more than 850 employees in 12 locations worldwide.

In addition to the brand experience agency AVANTGARDE, other specialized agency brands such as Slash.Digital, Trendbüro and Green Game are part of the group with a broad spectrum of solutions and services.

In a second business area, the AVANTGARDE Group founds start-ups with innovative business models in the Experience Economy such as "The Latest" or "The Femacy".



For our Germany-wide Key Opinion Leader Programme, we are looking for a Brand Ambassadors in Köln or Düsseldorf.
If you want to drive an innovative FMCG product forward with us, then you've come to the right place! As a Brand Ambassador (m/f/x) for IQOS you are the opinion leader in your community and an expert in the city/region network. You know exactly how to fire up the Word of Mouth for a product and who gets the Talk of Town rolling.
  • You represent a coveted product innovation of the world's largest tobacco product manufacturer.
  • You are responsible for organising and implementing opinion leader events & activation concepts (1 event per month per city with approx. 25 guests)
  • You maintain and build an opinion leader network with long-term relationships
  • You identify cooperation partners and develop first concepts in cooperation with the HQ and the cooperation partner (10 Community Events National)
  • You are responsible for inviting and supporting opinion leaders at events (e.g. Mercedes Benz Arena).
  • You are responsible for the administrative preparation and follow-up as well as the forwarding of KPI tracking & reporting to the Key Opinion Leader Team in the headquarters.
  • You develop suggestions for improvement and work together with the KOL team in the headquarters



  • You are strongly networked in the different urban communities and know the opinion leaders of your region:
    • Art & Culture (Artists, Designers, Bloggers, Photographers, Models, Editors, Stylists, Gallerists)
  • Entertainment (Actors, Musicians, DJ's, Gastronomy staff, Hostesses)
  • Business (Entrepreneurs, Start uppers, Agency people)
  • You ideally have experience in marketing with a focus on events & opinion leaders
  • You have excellent communication skills
  • You have a pronounced hands on mentality and assertiveness
  • You like to be on the road at events in your city


  • Plenty of space for your own ideas and personal development opportunities
  • Well-known customer network with global top brands
  • New channels and premium BTL marketing in Germany’s top-selling agency for Live-Communication
  • High fun factor through regular team events
  • Munich’s most beautiful roof-top terrace with subsidized lunch, barista and genuine sheep
  • Discounts on varying brands and sport offers


Then apply with your CV! Laura Miklautsch is looking forward to your application.  

Gesellschaft für Kommunikation MbH

Atelierstraße 10
81671 Munich

+49 (0) 89 88399 0
[email protected]